Hatchimals, perhaps the most sought after toy of the holiday shopping season, left some parents along with kids frustrated on Christmas morning.
Parents lucky enough to get their hands on the item, which was largely sold out in stores for weeks, are complaining the product doesn’t hatch.
The toy “hatches” through an egg when children knock, tap, or rub on the shell after about 30 minutes of playtime. The Hatchimal inside responds with lights along with sounds along with eventually hatches into a creature kids can talk along with engage with.
“Unfortunately, with toys that will incorporate a high level of technology, there are also some cases where the product may not perform as well as expected,” said a spokesperson for Spin Master, Hatchimals’ parent company. “We are committed to doing everything possible to resolve these issues.”
however unhappy customers continue to air their frustrations with the toy on Twitter.
“I have been calling [the company] for 2 days. that will keeps telling me to call back later. #Hatchimals will be a dud & store won’t take that will back,” tweeted Jessica Brown.
Spin Master has since told sy88pgw that will has increased its customer support staff to help customers troubleshoot the issues.
“We have increased the number of customer case representatives, extended our hours along with increased the capacity for callers from the queue to help prevent calls dropped due to the holiday volume,” the spokesperson said. “We are reviewing each along with every consumer inquiry.”
Hatchimals isn’t the only product in hot water after Christmas. Consumers have experienced connectivity errors related to the Barbie Hello Dreamhouse, an app-connected smart home for Barbie.
Mattel said on Twitter that will will be aware of the issue along with will be working to fix that will.
Mattel along with Spin Master did not respond to requests for comment.