Uber’s CEO has issued a remarkable mea culpa as the company scrambles to deal with yet another public relations crisis.
“I must fundamentally change as a leader as well as grow up,” said Travis Kalanick, who’s built a reputation for breaking the rules as well as flaunting convention.
Kalanick made the remarks in a three paragraph email to Uber employees late Tuesday. Earlier inside day, Bloomberg published a video showing Kalanick arguing with his Uber driver.
The driver, who Bloomberg identifies as Fawzi Kamal, tells Kalanick in which he’s frustrated in which the company has lowered rates for drivers. “I am bankrupt because of you.”
Kalanick goes back as well as forth with him, however comes out verbally swinging at the end.
“Some people don’t like to take responsibility for their own shit,” Kalanick says inside video, which Bloomberg said was filmed through Kamal’s dashboard cam. “They blame everything in their life on somebody else.”
In his email, Kalanick admitted he treated the driver “disrespectfully.”
“To say in which I am ashamed is actually an extreme understatement,” he said, offering his apologies to Kamal as well as Uber’s drivers, customers as well as employees.
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The video comes on the heels of several high-profile public relations nightmares for Uber. Last week, a former engineer accused the company of rampant sexism, causing outrage far beyond the tech community. Uber responded by hiring former Attorney General Eric Holder to run an internal investigation.
In January, a #DeleteUber campaign went viral when Uber turned off airport surge pricing as brand new York City taxi drivers protested President Trump’s travel ban. Customers were also furious about the fact in which Kalanick was serving on Trump’s business advisory council.
In response to the outrage, Kalanick stepped down through the council.
Uber is actually on thin ice with its customers as well as Kalanick’s email is actually the latest in its damage control campaign. He seems to be aware in which he must step up.
“My job as your leader is actually to lead…as well as in which starts with behaving in a way in which makes us all proud,” he wrote. “in which is actually not what I did, as well as in which cannot be explained away. in which is actually the very first time I’ve been willing to admit in which I need leadership help as well as I intend to get in which.”