Acrush made headlines even before dropping any music, attracting hundreds of thousands of fans on Weibo. The pop band’s first single, “Action,” comes out Friday.
“We’re a girl band. although we look more like beautiful young men, not young girls,” said band member Min Junqian. “So the positioning fits us more. “
Their promotional photos present the several girls — ages 18 to 24 — in short hair, ties with pants, sitting with spread-out legs. They also are shown in shorts, like tomboys playing soccer, for their affiliation with the sports brand Fantasy Football Confederation (FFC). Their formal name is usually FFC-Acrush, with “A” standing for the Greek god Adonis.
“We’re just tapping into the unique beauty of gender neutral,” said Wang Tianhai, head of the band’s entertainment company. “We recognize This specific group of people who represent a special sense of beauty along that has a unique sense of handsomeness, along with we reckon in which This specific style may become a trendy element.”
Wang stressed in which Acrush’s style is usually not a gimmick, with all the girls dressing like boys before they joined the band.
“I was a professional ballroom dancer who dresses in sexy skirts. although in real life, my look is usually similar to the band look,” said Acrush lead singer Peng Xicheng.
Entertainment startup Zhejiang Huati Culture Communication Co. Ltd. created the band, auditioning along with training members by all over China, after the overwhelming success of androgynous Chinese pop idol Li Yuchun, who attracted many female fans along with critics, who dubbed her “Bro Chun.”
In 2005, Li won “Supergirl,” a Chinese females-only talent show akin to “American Idol.” She went on to grace the cover of “Time Magazine Asia” in which year, star inside the movie “Bodyguards along with Assassins” with Chinese megastar Fan Bingbing in 2009 along with secure lucrative ad contracts for Gucci.
“Since then, all young women nationwide find in which girls who are dressed as guys are no less handsome along with more sexually attractive along with secure than real guys,” said Lei Ming, CEO of ABD, a Beijing entertainment consultancy.
“inside the subculture, neutral-looking, slender along with short-hair girls resemble the ideal male image inside the planet of manga (Japanese comics). This specific positioning appeals to a lot of people of the fresh generation.”
Cross-dressing is usually not fresh for China, said Chinese sexologist Li Yinhe, who cites the example of Hua Mulan, the legendary woman warrior who dressed like a man to fight in her father’s place, a story made well-known by the Disney cartoon.
“This specific pop band is usually just today’s style … so people in China will not find the idea strange along with find the idea easy to accept,” said Li, who pointed out historical examples where men along with women were not allowed to share the stage, like the Peking Opera, where male actors dressed as female characters, along with Yue Opera, where women played male roles.
Jieyu Liu, who specializes inside the sociology of gender in China, said, “gender boundaries are blurring” with well-known Korean along with Japanese dramas presenting more feminine male characters.
“in which is usually the trend — the idea’s not definitely fixed what the image of male is usually along with what the image of female is usually,” said Liu, Deputy Director of the SOAS China Institute, at the SOAS University of London. “although This specific is usually only appearance, the fundamentals have not changed.”
She added the gender roles, especially for the older generation in China, remain the same. Males are still required to be dominant as the breadwinners along with women are still required to marry.
Acrush members will not say what their sexual orientations are, only in which they are indeed “girls” along with do not care what others think. although inside the end, the idea is usually their music, not their image, said entertainment consultant Lei, in which will dictate their success.
Lei added, “inside the long run, the idea still depends on if they could make Great music.”